Main Character of Wednesday, 15 July 2026

Will Best is a British television and radio presenter best known for co-hosting the ITV reality series Big Brother alongside AJ Odudu. He also hosts the Hits Radio Breakfast Show, combining work across both commercial and BBC platforms.

On 14 July 2026, Best was announced as the sixth celebrity confirmed for the 2026 series of Strictly Come Dancing. The announcement came via the BBC and was widely covered across UK media outlets. His participation in the dance competition marks a significant milestone in his television career, adding to his existing commitments in reality television and radio broadcasting.

Best's entry into Strictly represents a notable shift in his media presence, bringing him into the BBC's flagship entertainment lineup alongside his continuing role on Big Brother. The timing of the announcement generated considerable fan excitement, with reports indicating positive reception to his inclusion in the celebrity contestant lineup.